Reading mode:
Key Takeaways (TL;DR)
  • OpenAI is actively expanding the functionalities of its chatbot, aiming to streamline the online shopping experience for users.
  • The new virtual try-on capability allows users to upload their own photos to see how specific clothing items and accessories would look on them.
  • Beyond virtual try-on, ChatGPT is now equipped with a “Favorites” feature.

OpenAI Boosts ChatGPT’s Online Shopping Capabilities

OpenAI is actively expanding the functionalities of its chatbot, aiming to streamline the online shopping experience for users. The company recently announced the global rollout of two new shopping-related features: virtual clothing and accessory try-on, along with a “Favorites” option for saving liked products.

Innovations in Virtual Try-On

The new virtual try-on capability allows users to upload their own photos to see how specific clothing items and accessories would look on them. This significantly enhances convenience during product selection, providing a more realistic preview of potential purchases. Additionally, a new function enables users to assemble complete outfits based on a described style and then find available items that match this description.

Improving User Experience

Beyond virtual try-on, ChatGPT is now equipped with a “Favorites” feature. This allows users to easily save products they like to a dedicated library. This simplifies tracking interesting offers and planning future purchases, making the shopping process via the chatbot more organized and personalized.

Interactive Hardware & AI BenchmarkFull VRAM & ROI Calculator →
Can Your GPU Run 2026 Local AI Models?
✓ Optimal (100% GPU VRAM, ~55-85 tok/s)ollama run qwen3:14b